Designing Your Web Presence
Website Design
Our goal is to make sure every website is:
- Well-thought-out, uncluttered, and scalable
- Organized and easy to navigate so your visitors can easily find their way around your website without getting lost and skim to easily find the information they are looking for.
-
ADA Accessible:
visitors with disabilities can use the tab key to navigate the website and make the content easier to read by changing the way the content displays. Images are optimized for screen readers, which also helps with search engine ranking. - Mobile responsive so your visitors can easily view your website on any device. How important is it to have a mobile responsive website? Here are some statistics
- Designed using Search Engine Optimization (SEO) best practices, for search engines and visitor experience (see Search Engine Optimization below)
Website Redesign
You only get one chance to make a first impression.
If the layout and/or design of your website does not align with the image you want to present to potential customers, or the menu and other important information is hard to read on mobile devices, contact us. We LOVE taking an outdated website and making it shiny and new!
Search Engine Optimization
Every website designed by Lemon Twist is structured and optimized using the latest research on Google SEO best practices and include Option 1 below.
Content Editing &
On-Page SEO
We use the content you provide and:
- Edit for spelling and grammar
- Organize headings and content so search engines can determine how the page content is structured and to make it easy for visitors to find the information they are looking for.
- Add calls to action
- Add image alt text (descriptive information for screen readers and search engines so the images can be indexed properly).
- Write titles & descriptions that show up in search results as illustrated in the image below:
Option 1
Content Creation &
On-Page SEO
We create compelling content and optimize that content
Everything in Option 1 is included.
Our content writer will create engaging content to capture the attention of your potential visitors in search results, and when visitors click onto one of your links in the search results and get to your website, they will find quality information that is relevant to their search.
Option 2
Search Engine Optimization
Competitive and keyword research
Everything in Option 1 & 2 is included.
We start out with competitive research to learn about your business in relation to your competitors. We use that information to research which keywords are most likely to rank higher in search engine results for your product or service.
We incorporate those keywords into the website content, descriptive text for images, and titles and descriptions that show up in search results.
Option 3
Website Design Process
After a thorough discussion of your overall business objectives, we will carefully review your business history including detailed descriptions of your products and/or services. We will then combine this information to develop and clarify the voice of your business so that we can create your custom-designed website with optimized content that aligns with your business objectives and values.
1
Kick-off Meeting
We learn about your business, and use that knowledge to design a website that accurately and effectively reflects who you are, what you do, and why potential customers should buy from YOU.
2
Competitive Analysis
Research Competitors and compile a list of keywords for search engine optimization (SEO) *the depth of research depends on the SEO option chosen by client.
3
Content
Collect and/or create content including images and logos, that give your visitors and search engines a clear message about what you have to offer.
4
Design
We start with colors and fonts, then we start the design of the home page, including the header and footer, which sets the tone for the rest of the website.
5
Meeting
Client meeting to review initial design, including fonts and colors, content, and keywords*
(keywords if option 3 is chosen)
6
Client Approval
Design & finalize the content for the rest of the pages. Send screenshot of each page for approval or edits. Includes up to 3 revision cycles per page.
7
Final Review
Client meeting for final review of website design, content, forms, checkout process (for eCommerce) and SEO
8
Launch
Final edits and adjustments. LAUNCH!
Prices
There are many factors that go into pricing:
- What are your goals?
- How big will your website be (5, 10, 20 pages or more)?
- Are you selling services or products?
- Do you want it to be a membership website?
- Do you need calendar, event, recipe, or another type of integration?
- Do you want a gallery? If so, will it have 20 pictures or 100’s?
- Do you need hosting?
- More
That is why we offer free consultations.
